Online Marketing Strategies and Tactics : eMarketing & Commerce (eM+C)

Editor's Note: eM+C Daily to Bid Farewell

After seven years of insightful and informative daily coverage of the digital marketing world, we here at the Target...

More On: Management
4 Reasons Marketers Should Embrace Native Ads With Millennials

Native advertising is becoming an increasingly popular way to capture the attention of the very appealing and lucrative millennial market....
What Marketers Need to Know About Google's Local Algorithm Update

Last week, Google released a major local search algorithm update affecting both Google Maps search results and Google web search...

More On: Search
Real-Time Marketing Isn't Just About Twitter

When MTV announced the nominees for next month's Video Music Awards, it leaned on social media, of course, to create...

More On: Mobile Marketing
Ikea Creates Omnichannel Shopping Experience From Favorited Items in App

Ikea is embracing omnichannel shopping with new mobile functionality that allows users of its mobile catalog application to save their...

More On: Mobile Marketing
3 Ways User-Generated Content Benefits Brands and Consumers

Technological innovations over the last decade have given an unprecedented level of influence to individual consumers. With social media as...

More On: Internet Marketing
All You Need to Know to Succeed With CPA Bidding

There are mixed feelings about using Conversion Optimizer or CPA Bidding. Google AdWords wears the jersey of team CPA bidding....

More On: Search

White Papers & Other Resources

White Papers & Other Resources