More changes in 2013? It's common for Facebook to undergo drastic (or silent) changes whether the users like it or not. The real question is, how ready are you when Facebook is determined to "make the world more open and connected"? Have you made full use of the privacy and account settings to your advantage? Also, if you've been observant enough, you should've discovered several improvements on the existing features to make them more visible and user friendly. Why not give this list a run-through to see if you missed any....
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Google+ Boss Dismisses Facebook Search Tactics
January 23, 2013
From Marketing Magazine
Speaking exclusively to Marketing
, Marvin Chow, global marketing director at Google+, said a social "layer" in user experience "should be there whenever you find it necessary." He added that Google's social network strategy offers a "much better" proposition than merely "showing ads next to pictures of your nieces and nephews." Chow's comments came after Facebook announced Graph Search, which is intended to improve the search function within the network to allow users to search for information and content posted by friends.
How Facebook's FBX Success Proves Social Data Are Worthless
January 21, 2013
Facebook's announcement of the FBX exchange and its huge success was one of the big stories of 2012 for the data-driven advertising industry. Reports from leading demand-side platforms that access FBX for advertisers show that ads placed on Facebook through the exchange are outperforming the traditional ad exchanges that offer advertising on a wide range of news, information and entertainment websites.