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Coca-Cola Launches Photo-Sharing App
November 8, 2012
Coca-Cola has long made happiness part of its brand DNA. Now extending that joy into social media, the iconic brand's Happy Places photo app and social network is encouraging people to share their happy moments with a new photo-sharing social network, Happy Places, and a free mobile app to enable it. The launch comes as Twitter is rumored to be ready to launch a photo filter, a move that Instagram's CEO says doesn't scare him.
Spirit Airlines’ ‘Romney Wins’ Email Sparks Anger on Twitter
November 9, 2012
Spirit Airlines is at it again. Early Tuesday, well ahead of official election results, the airline sent an email to subscribers with the subject line, "Romney Wins!" Opening the email revealed Spirit's newest airfare sale, geared towards the presidential election. "Romney Wins. And So Do Obama and You With These Incredibly Low Fares," read the email, which offered sale fares starting at $29.80 one way. Reaction on Twitter to the faux election results and airfare sale triggered negative comments, however.