You may wonder what a recent hack of a U.S. government website, purportedly by the group Anonymous, has to do with search engine marketing and online marketing, but bear with me as we use this as a segue into the regulatory environment. The conspiracy theorists (including some very bright and sane people) believe that this was a "False Flag" event and that an element or faction of the U.S. government actually hacked one of its own sites in order to pave the way for easy passage of internet security reform with an emphasis on governmental control to regulate communications....
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The New SEO: Search Marketing Integration
January 31, 2013
From Search Engine Watch
Every year, somebody proclaims that SEO is dead simply because Google has made some changes to its algorithm. But don't worry, this post won't be declaring that SEO is dead, dying, or even coughing up blood. However, the days of SEO as a distinct, independent discipline are certainly numbered. SEO is fast evolving into a more creative, diverse, and challenging profession
What to Expect From Google in 2013
January 22, 2013
From eM+C Daily
Trying to predict what Google will do next is one challenge that digital marketers always attempt and often come up short at. There are roughly 500 changes made each year to Google's algorithm, so we know changes will be made. What these changes are, well, that's a whole different ball game. Nonetheless, here's one search marketer's opinion of what to expect from Google in 2013: