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GM in Talks With Facebook About Return to Paid Ads

January 17, 2013
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Alan Batey, General Motors’ interim marketing chief, said at the Detroit auto show that discussions with Facebook officials were ongoing, though the Detroit company had nothing to announce about a return to Facebook as a paid advertiser. "We're still actively talking to them and looking at opportunities that come our way," Batey told Reuters on Tuesday. "I wouldn't tell you that there's a Mexican standoff here. We just didn't see the value" in the ads....

 

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