eMarketing & Commerce (eM+C)

You will be automatically redirected to emarketingandcommerce in 20 seconds.
Skip this advertisement.

Advertisement
Connect
Follow us on
Advertisement
 

Hot and Cold Trends in Search Going Into 2013

December 17, 2012
Get the Flash Player to see this rotator.
 
The end of the year in any industry marks a good opportunity to look back on the year and reflect on changes. This is particularly true in the search engine optimization industry, given the volume and intensity of changes that have occurred in 2012, from algorithmic changes to how SEO is perceived in the organization to changes in how SEO professionals work with data and everything in between....

 

More Suggested Content:

Doug Wheeler, Optify
4 Tips to Help Marketers Make Up for Their Disappearing Data From Google's ‘Not Provided’
December 17, 2012 From eM+C Daily
Over the past year, companies have consistently noticed the increase in "(not provided)" terms in their organic referring keyword reports, and I believe this will only continue to increase due to the 250 million Gmail and 200 million Chrome users, many of whom remain signed into their accounts while conducting Google searches. There's a likelihood that eventually organic referrer data (i.e., search terms) will completely disappear altogether.
 
SEO
Forget Rankings: Here Are 6 SEO Metrics That Matter
December 13, 2012 From Search Engine Watch
It would be an understatement to say that the search engine optimization landscape has changed a lot through the years. In just the last two years the changes have been dramatic. Panda and Penguin top the list as the most visible game changers, but there's another one that occurred somewhat under the radar — but has been equally dramatic in its impact on SEO. That change is Search Plus Your World. In a nutshell, Search+ personalizes your search results. 
 

SPONSORED CONTENT

MORE ON SEARCH >>

FROM THE BOOKSTORE

You have a worthy project AND you’ve identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America’s premier fundraiser, shows you exactly how in How to Make a Case Your Donors Will Love. Making a Case Your Donors Will Love

You have a worthy project AND you’ve identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America’s premier fundraiser, shows you exactly how in How to Make a Case Your Donors Will Love....

ORDER NOW

You know you need to gather donor data. But why? And more 
importantly, how? And even more importantly, what do you do with it once
 you've gathered it? Are you gathering too much? Or the wrong kind?
	This new 
	FundRaising Success
	webinar brings the case-study format of our popular Engage conference 
to an extended, value-added webinar that will dig deep and give 
nonprofits guidance on the best ways to gather and use donor information
 — as well as take the mystery and trepidation out of the whole issue.
	Featuring:
	Page Bullington, Target Analytics; Mazarine Treyz, "The Wild Woman of 
Fundraising and Social Media"; and Roger Hiyama, Russ Reid
	Duration: 75 minutes
	Cost: $19.95AVAILABLE ON-DEMAND UNTIL 9/9/14
	Click here to view this webinar today! Engage Virtual Workshop: Driving Donations with Data

You know you need to gather donor data. But why? And more importantly, how? And even more importantly, what do you do with it once you've gathered it? Are you gathering too much? Or the wrong kind? This new FundRaising Success webinar brings the case-study format of our popular...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: