We just wrapped up a survey asking almost 500 of our small business customers how much time and money they spend on social media (if you participated, thank you!). We asked how many hours small business owners or employees dedicate to various social media activities, from finding and sharing content to blogging, we wanted to know what tasks take the most time, and what platforms small businesses are most active on. We also inquired about marketing and social media budgets, and how much money is spent on tools to manage and analyze social media efforts....
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The 60th Anniversary of the Barcode
November 7, 2012
From Daily Infographic
It's likely we've all seen them on just about every item we've ever purchased in our lifetimes. They've been around in mass use since the 1970s. No matter what it is, from a pack of gum to a luxury car, these small things that most of us likely overlook are attached to almost everything we buy. I'm talking, of course, about barcodes.
Infographic: Bloggers Drive Holiday Sales
October 31, 2012
From Clever Girls Collective
We recently surveyed social media-savvy women in the Clever Girls Collective network about their 2012 holiday shopping plans to understand how and when social media influences their purchasing decisions. We pulled together the results in our Social Media and the Holiday Shopper infographic. The results won't be a surprise to any of our network members who create content (written or visual) to help our clients tell their brand stories.