eMarketing & Commerce (eM+C)

You will be automatically redirected to emarketingandcommerce in 20 seconds.
Skip this advertisement.

Advertisement
Connect
Follow us on
Advertisement
 

Retail Email Marketers Rapidly Adopting Pinterest

April 24, 2012
Get the Flash Player to see this rotator.
 
Just when it seemed that the social media landscape was solidifying around Facebook, Twitter and YouTube, Pinterest burst onto the scene. As of February, Pinterest became the No. 3 social network by web traffic behind Facebook and Twitter, according to Experian Hitwise data. That growth has not only led to brands launching Pinterest pages, but to marketers promoting those pages in their email campaigns.

...

 

Companies Mentioned:

More Suggested Content:

Paul_Turnbull
Pin to Win: How to Use Engaging Visual Bulletin Boards to Build Email Marketing Lists
April 24, 2012 From eM+C Daily
Unlike social platforms that rely on a limited number of characters to increase brand awareness and product availability, Pinterest focuses on alluring graphics rather than explanations through words. Pinterest and its manly counterpart Gentlemint encourage their growing number of members to collect photos and links to products in order to transform boards into a virtual shopping catalog of the best and most popular products on the web.
 
When One Email Isn't Enough
April 20, 2012 From MediaPost

Although many email marketers are concerned about sending too much email, the simple truth is that one email message often isn't enough to persuade people to take the actions you want. Sometimes consumers just need to be reminded about the subscription that's expiring or the software they downloaded but haven't tested yet. Besides reminders, a series of related emails can help you build engagement with a new customer, move a prospect onto the right track or nudge a good lead closer to a buying decision.

 

SPONSORED CONTENT

MORE ON EMAIL MARKETING >>

FROM THE BOOKSTORE

You have a worthy project AND you’ve identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America’s premier fundraiser, shows you exactly how in How to Make a Case Your Donors Will Love. Making a Case Your Donors Will Love

You have a worthy project AND you’ve identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America’s premier fundraiser, shows you exactly how in How to Make a Case Your Donors Will Love....

ORDER NOW

You know you need to gather donor data. But why? And more 
importantly, how? And even more importantly, what do you do with it once
 you've gathered it? Are you gathering too much? Or the wrong kind?
	This new 
	FundRaising Success
	webinar brings the case-study format of our popular Engage conference 
to an extended, value-added webinar that will dig deep and give 
nonprofits guidance on the best ways to gather and use donor information
 — as well as take the mystery and trepidation out of the whole issue.
	Featuring:
	Page Bullington, Target Analytics; Mazarine Treyz, "The Wild Woman of 
Fundraising and Social Media"; and Roger Hiyama, Russ Reid
	Duration: 75 minutes
	Cost: $19.95AVAILABLE ON-DEMAND UNTIL 9/9/14
	Click here to view this webinar today! Engage Virtual Workshop: Driving Donations with Data

You know you need to gather donor data. But why? And more importantly, how? And even more importantly, what do you do with it once you've gathered it? Are you gathering too much? Or the wrong kind? This new FundRaising Success webinar brings the case-study format of our popular...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: