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SEO Revelations for 2013

January 14, 2013
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Today I'm going to take a shot at six predictions for 2013. Some of these predictions may relate to things that you already suspect or believe, but for which tangible proof will emerge. Others may be a bit more controversial. Here goes The past 2 years have brought in a tremendous amount of change in the world of search, and 2013 will be no different. More Panda releases, Penguin, The EMD update, top heavy ads, and the DMCA update all mark a shift in capabilities for Google. There is more to come....

 

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Search Retargeting Arrives on Facebook’s Advertising Exchange
January 11, 2013 From Search Engine Watch
Search marketers got some exciting news in December. Search retargeting became available to marketers wishing to serve ads to 1 billion global users in Facebook's advertising exchange, FBX. Now the same tactics that make search engine marketing uniquely effective at capturing a user's intent can now be deployed on Facebook. Let's take a quick look at what the Facebook announcement on search retargeting means.
 
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12 Valuable Tips for Video SEO Beginners
January 9, 2013 From Search Engine Watch
If you aren't optimizing your videos to match what people are searching, your videos are likely to get lost and not reach their intended audience. Without reaching their intended audience, they serve no purpose. YouTube is the second largest search engine behind Google. Every minute, more than 48 hours of new video content is uploaded. Videos are 50 times more likely to rank on the first page of Google results, according to Nate Elliot at Forrester. So how do you ensure your videos get results? With video search engine optimization, commonly referred to as video SEO.
 

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