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The 5-Step Plan to PPC Prioritization for Maximum Profits

December 3, 2012
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When it comes to our daily tasks as pay-per-click (PPC) account managers, we have a plethora of tactics to choose from at any given time. If the goal is profit maximization, what's the ideal way to determine the priority of tactics to spend time and resources on?...

 

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Ideagility Launches PPC Bid Management Solution
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Product/Service: AgileBid, a pay-per-click bid management solution designed to automate PPC campaign managemenet for small and midsize businesses (SMBs)
What it Does: Optimizes a company's paid advertising spend across both Google AdWords and Bing Ads by focusing in on keywords that convert the most leads and sales, while shutting down those that don't. 

 
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