It's been a long time coming, but Yahoo Mail is finally get a much-needed redesign to its email platform. Yahoo CEO Marissa Mayer announced in a blog post on Tuesday that the company has rolled out major improvements to Yahoo Mail, with an emphasis on getting through messages faster than ever....
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Tips for Optimizing SEM Efforts, Part 1
December 11, 2012
From eM+C Daily
Search engine marketing has long been a top driver of online traffic and a key area of investment for e-commerce merchants. After all, using search engines as a resource dominates online life for all users. Consumers turn to search engines specifically for shopping-related queries. According to Forrester Research, 83 percent of online consumers conduct product research prior to purchasing and 39 percent of first-time online purchasers begin their shopping with search.
Yahoo Acquires OnTheAir to Bolster Mobile Capabilities
December 5, 2012
From Search Engine Journal
Marissa Mayer is keeping busy, and it looks like she's going strong versus Google. In a deal whose details remain undisclosed, Yahoo acquired video chat startup OnTheAir to bolster its mobile capabilities, but, more realistically, to compete with Google+ Hangouts.