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New Arrival : MySpace Launches Advertising Platform

April 24, 2008
Company: MySpace, a unit of Fox Interactive Media and a popular social network.
Product/Service: Community Builder, an advertising platform for MySpace advertisers.
What it does: The platform, which is being launched in beta test, is designed to give MySpace advertisers the ability to build, maintain and customize brand profiles. In addition, it provides analytics to help MySpace advertisers gauge campaign performance and make real-time adjustments to maximize effectiveness.

 

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Powered by the Email Campaign Archive, www.emailcampaignarchive.com According to “The Power of Direct,” a late 2009 study from the Direct Marketing Association, email marketing returned an unbeatable ROI of $43.62 for every dollar spent on it in 2009. Thanks to this tremendous success, email marketing is on the rise …...

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