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Wells Fargo 2.0

Wells Fargo & Co. has a rich and storied history, but it's grounded in the here and now as one of the first banks to enter the Web 2.0 world in earnest.

January 2008 By Melissa Campanelli
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At its founding, Wells Fargo & Co. gained success by harnessing the Old West. The venerable bank is having a similar experience today, harnessing another wild frontier — the Internet and, in particular, the Web 2.0 space.





 

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Most Recent Comments:
- Posted on March 27, 2008
Great overview of some innovative things the Wells Fargo Experiential Mktg team has been able to in the stodgy financial services world. Tim and Ed ought to take over management of the petty lunatics in the ISG group too
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Archived Comments:
- Posted on March 27, 2008
Great overview of some innovative things the Wells Fargo Experiential Mktg team has been able to in the stodgy financial services world. Tim and Ed ought to take over management of the petty lunatics in the ISG group too