E-COMMERCE

If it's about e-commerce, you can read about it here. This section contains the latest news about  e-commerce, including news about software solutions and vendors. It also includes how-to and informational articles about website design and navigation, searchandising, website hosting, website security, shopping carts, payment options, and more.

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8 Steps to a Better Direct Response Landing Page

May 16, 2012

Many stand-alone landing pages are designed specifically to elicit a direct response, usually signing up to a service or purchasing a product. These pages...

12 Ways to Strengthen Your Call to Action

May 15, 2012

Think of the elusive call to action as a lead-generation gateway. Creating a great call to action can be tricky, however. Clearly identifying what...

Groupon Reports Profit as Overseas Growth Boosts Coupon Business

Groupon logo May 15, 2012

Groupon reported first-quarter profit that topped estimates as marketing costs dropped and it expanded internationally in its second period as a publicly traded company....

Louis Vuitton Asks for SOPA-Like Seizure of Hundreds of Websites

Louis_Vuitton_logo May 14, 2012

Brand owners are howling for new laws to help them crush “rogue” websites. But why? Courts are already forcing internet companies to delete websites....

List Marketing or List Madness: Exorcise the Demon of Bad Data

May 14, 2012

Uncover the ins and outs of selecting the right list provider. It covers: - Tips to identify audiences that respond - Pros & cons of...

Marketers Use Growing Number of Tools to Spur Website Engagement

May 11, 2012

Marketers seem to have an ever-growing number of ways to drive customer engagement on brand websites, including email marketing, email newsletters, social media presence,...

Digital Agency Guide: Top 5 Reasons to Use Cloud-based Video Services

May 11, 2012

Download this whitepaper to learn how digital agencies can seamlessly integrate cloud-based video services into their workflow to simplify these challenges and reduce costs. Today's...

Featured Resource: Godiva: Delivering the Wow! Factor

Featured Resource: Godiva: Delivering the Wow! Factor May 9, 2012

Find out how Godiva tested, optimized and implemented e-commerce tactics that are "wowing" visitors and improving the chocolatier's bottom line. Download this free customer story...

Featured Resource: Want More Leads? Try HubSpot's Inbound Marketing Software for 30 Days!

Featured Resource: Want More Leads? Try HubSpot's Inbound Marketing Software for 30 Days! April 27, 2012

Yes, you heard us right. Thirty days of HubSpot, totally free. What are you waiting for? Start optimizing your website to get found by more prospects and convert...

Featured Resource: Need Leads? Get a Demo of HubSpot's Inbound Marketing Software!

Featured Resource: Need Leads? Get a Demo of HubSpot's Inbound Marketing Software! April 27, 2012

  On average, customers get 4.2 times more leads and increase sales by 82 percent after five months of using HubSpot's all-in-one marketing software. What do you get...

 
 
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