INTERNET MARKETING

If it's about Internet marketing, you can read about it here. This section contains the latest news and information about web marketing, as well as web marketing vendors, service providers and agencies. It also includes how-to and informational articles about lead generation programs, affiliate marketing programs, ad networks, display ads, behavioral targeting, semantic marketing, web analytics, and more.

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The Big Question: Does Duplicate Content Hurt You on Google?

Content Marketing April 18, 2014

As I sometimes syndicate my blog to other sites (that get more traffic than mine :-)), I recently got push back from a company that...

Affiliate Marketing Turns 20: Myths, Milestones and Momentum

Affiliate Marketing April 18, 2014

It was the year Forrest Gump sorted through a box of chocolates, the only strike happening in Major League Baseball was between the players and...

Brands Begin to Register .luxury Domain Names

Online Marketing April 17, 2014

The generic top-level domain name .luxury is now available for sale to the general public, giving brands the opportunity to further define their status online....

Content Promotion: The Difference Between Brands With Fans and Anonymous Content

Content Marketing April 16, 2014

Google has been using some pretty effective scare tactics to warn marketers off link building lately. Scalable link building, even tactics that used to be seen as...

The MRC’s Decision and the Future of Display Advertising

Craig Simmons Headshot April 16, 2014

After 18 months, the Media Ratings Council (MRC) lifted its advisory on viewable impressions for display advertising, essentially green-lighting the industry to officially transact on...

Which Marketing Channel Gives You the Most Bang for Your Click

Marketing Strategy April 14, 2014

This infographic from Conductor highlights results from data it pulled looking at which marketing channels perform the best online. When marketers consider cross-channel marketing spend,...

GE’s Content Secret: Find the Right Moments

GE logo April 10, 2014

In today's brand marketing economy, we're told that content is king. But with all of this focus on the material being produced, General Electric has...

Apple Marketing Boss: We Don't Need No Stinking Social Monitoring Tools!

Apple_logo_small2 April 9, 2014

Apple's senior vice president of marketing, Phil Schiller, has twice been ranked the most influential marketer in the world. But when it comes to social media,...

Measuring the Worth of Content Marketing

content marketing April 8, 2014

Most if not all businesses partake in some form of content marketing, whether it's through blogging or social media. Online marketing is a valuable asset...

40+ Tools and Tips to Execute a Winning Content Strategy

Content Marketing April 7, 2014

There really is no excuse for poor content in 2014. Content marketing and content strategy is an important piece of any digital marketing campaign. Doing...

 
 
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