MOBILE MARKETING

If its about mobile marketing or mobile commerce, you can read about it here. This section contains the latest news about mobile marketing and mobile commerce, as well as mobile marketing and mobile commerce service providers. It also contains how-to and informational articles about a variety of mobile marketing and  topics such as mobile marketing via Short Message Service, mobile marketing vis Multimedia Message Service, in-game mobile marketing, mobile web marketing. Mobile commerce articles include information about creating mobile web sites, integrating mobile site with traditional website s, mobile ticketing and couponing, mobile content purchase and delivery, and more.
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Marketers Increasing Spending on Mobile, Email, Search, Social Marketing

Digital marketing February 11, 2010

A growth in marketers' investments in social media, mobile marketing, email marketing and search will fuel a 17 percent surge in digital marketing spending this...

Mobile Content Optimizer

Covario February 11, 2010

Company: Covario , a search and display advertising, software and services provider Product/Service: Mobile Content Optimizer, a mobile device template...

Barrage of Portals Could Bring Surge of Mobile Marketing

Apple's iPhone February 9, 2010

In what will likely otherwise be an unremarkable year for media ad spending, mobile marketing is expected to surge in 2010 as the number of...

Marketers Increasingly Using Barcodes to Reach Mobile Consumers

barcode February 5, 2010

Bar codes are getting hip. For decades, retailers and manufacturers have used these patterns of black dots, lines, and squares to encode pricing and...

Mobile Self-Service Coupon Software

February 4, 2010

New Arrivals documents the latest tools and technologies available to cross-channel marketers....

Mobile Ads Getting a Makeover

January 28, 2010

Google, Apple and several start-ups are trying to break the mold in mobile advertising, hoping to persuade marketers to spend more on a...

Fundamental Tactics for Mobile Marketing

Bryce Marshall November 5, 2009

Mobile marketing is intriguing — and the subject of considerable exploration right now — because of its potential for intimate, timely and extremely valuable interactions...

Gen Y Would Abandon Social Networks Before Texting and Email

October 22, 2009

While Generation Y Americans spend considerable time on social networks, when asked what they would least like to give up for one week, 9 percent...

Recipients View Email Across Variety of Platforms, Devices

October 16, 2009

Many recipients access their email messages from mobile and software-based email programs — not just web-based ones. This finding comes via a report from...

Mobile Marketing: Start Now to Cash In on Year-End Commerce, Part 2

Brennan Carlson July 16, 2009

Last week, in the first installment of this two-part series, I discussed the basics of mobile marketing, offered a few mobile marketing success...

 
 
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