If it's about social media, social marketing, or social networking, you can read about it here. This section contains the latest news and information about social media, marketing and networking, as well as vendors, providers, service providers and agencies in this space. It also includes informational and how-to articles about using social media for prospecting, integrating email and social media, using Twitter, Facebook, MySpace and LinkedIn for marketing and prospecting, selling merchandise through social networking sites, buying advertising on these sites, and more.


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How Not to Conduct Customer Service on Twitter, Brought to You by Uber's GM

New Twitter Logo April 15, 2014

Uber's New York general manager, Josh Mohrer, drew the ire of the Twitterati late Monday night with a textbook example of how not to conduct...

R.I.P. LinkedIn Company Page Products Tab: What to Do Next

LinkedIn logo April 15, 2014

LinkedIn recently announced that it would be removing the Products & Services tab from all LinkedIn Company Pages effective April 14. The response to this...

Breaking Up With Facebook: Where Are Brands and Young Users Going?

facebook logo April 14, 2014

"We'd love to say ‘It's not you, it's us,’ but it's totally you. Not to be rude, but you aren't the smart, funny social network...

How This Startup is Disrupting Social E-Commerce

ecommerce April 14, 2014

For years, product reviews and ratings were the only features to socialize the online shopping experience. So Tom Kwon created Blucarat to take interactive online...

Why it's Hard to Be a Brand on Instagram

Instagram icon April 11, 2014

Brands have a bone to pick with Instagram. The mobile photo- and video-sharing network now reports 200 million active users and sky-high engagement with 1.6 billion...

How Brands Are Using Twitter's Redesigned Profile Pages

New Twitter Logo April 11, 2014

Visa's on, but MasterCard isn't. Microsoft has crossed over, but Google's still waiting. A look at Interbrand's Top 100 brands reveals that 13 have adopted Twitter's...

6 Rules for Managing Your Company's Facebook Page

facebook logo April 10, 2014

Social media's presence in our online lives is unavoidable. If you're part of the 93 percent of marketers who use social media for business, then...

Clorox Holds Twitter Party to Further Ongoing Dialog With Parents

Clorox April 9, 2014

Clorox launches its biggest Twitter campaign ever tonight with a four-hour party featuring real-time reenactments of parents’ submissions featuring the everyday messes they have to...

Twitter’s Rolling Out New User Profile Pages

Twitter IPO April 8, 2014

Twitter is officially rolling out a brand new user profile redesign as it looks to help users show who they really are. The redesign follows...

The Proven Ideal Length of Every Tweet, Facebook Post and Online Headline

Online Marketing April 8, 2014

Every so often when I'm tweeting or emailing, I'll think: Should I really be writing so much? I tend to get carried away. And for...