SOCIAL MEDIA

If it's about social media, social marketing, or social networking, you can read about it here. This section contains the latest news and information about social media, marketing and networking, as well as vendors, providers, service providers and agencies in this space. It also includes informational and how-to articles about using social media for prospecting, integrating email and social media, using Twitter, Facebook, MySpace and LinkedIn for marketing and prospecting, selling merchandise through social networking sites, buying advertising on these sites, and more.

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RSS More On Social Media

YouTube Launching Food Channel With TV Veterans

YouTube logo May 18, 2012

Bruce Seidel is confident the future of food television won't be seen on television. Which is why the Food Network and Cooking Channel veteran...

Hotly Anticipated Facebook IPO Takes Off

facebooklogo2 May 18, 2012

Newly minted shares of Facebook were due to start trading shortly after 11 a.m. ET Friday, sending investors scrambling for a piece of one...

5 Ways Social Media Can Increase Your Revenue From Existing Customers

May 18, 2012

Are you using social media to keep your existing customers happy? Do you want to figure out how to drive revenue from existing customers...

Social Media Ad Spending to Reach $9.8 Billion by 2016

Twitter-Logo.jpg May 18, 2012

Social media advertising revenues in the United States will grow from $3.8 billion in 2011 to $9.8 billion in 2016, according to BIA/Kelsey’s U.S....

Silverpop Launches Facebook App to Help Marketers Convert ‘Likes’ Into Revenue

Silverpop_logo May 18, 2012

  Company:   Silverpop , a digital marketing technology provider Product/Service:  Social Pull , a free Facebook application that helps marketers easily create landing...

44% of Facebook Users Will ‘Never’ Click Sponsored Ads, Survey Finds

facebooklogo2 May 17, 2012

New research from marketing agency Greenlight shows 44 percent of Facebook's users say they'll "never" click on sponsored posts or display ads on the...

Olympics’ Campaigns Go Big on Viral Video

London_Olympics_logos May 17, 2012

The Summer Olympics have hit the Viral Video Chart in a big way this week in videos from some of the largest global marketers,...

GM to Stop Advertising on Facebook

GM logo May 16, 2012

General Motors Co. will stop advertising on Facebook, a move that comes the week the social networking website is due to go public. The...

Why You Should Never Try Out a New Social Media Tactic On a Client

Crosby_Noricks May 16, 2012

Whether it's Pinterest, Instagram or another social media platform, agencies should make sure they can validate its potential benefits — and shouldn't be afraid to use themselves...

Truth, Lies and Facebook Advertising

facebooklogo2 May 15, 2012

What's the real value of Facebook’s advertising business? One thing is for sure: Wall Street has no idea. And neither do Facebook advertisers. Therein...

 
 
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