Company: Mercado, an e-commerce solution provider.
Product/Service: Ignition OnDemand, an on-demand e-commerce suite.
What it does: According to Mercado, Ignition OnDemand debuts a new storefront interface, which offers an intuitive and engaging shopping experience based on the company's search and merchandising solution. The new solution offers Ajax-based product navigation and sorting features such as product hover details, graphical color pickers and price sliders; multiple wish list creation and product comparison features; merchandising zones such as best sellers, recommended products and new arrivals; and pre-integrated ratings and reviews, and social shopping features.