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eLearning: Webinars & Virtual Trade Shows

The Target Marketing Group (TMG) eLearning team is proud to present a robust library of webinars and virtual events (see below). All eLearning offerings are live, interactive, educational events for industry professionals. As an attendee, you can view a webinar or attend a virtual trade show using your home or office computer. All you need is a Flash player and a set of computer speakers!

Read on for a list of all of our upcoming and archived eLearning events. The TMG editorial team continuously reviews the listings on this page, so you can be sure that all of the archived events contain timely information that will benefit you and your business.

Questions? Let us know by calling (215) 238-5358 or e-mail us at cswebinars@napco.com.

Interested in information about sponsoring a Target Marketing Group webinar? Click here.

Upcoming eLearning Events

Retail Marketing Virtual Conference & Expo 2015

(May 12, 2015)
  • Time: 10:00 a.m. - 3:00 p.m. ET
  • Sponsored by: Bronto, Marketo, Act-On; and more!
 

How to Succeed at Cross Channel Measurement and Drive More Sales

(Jun 24, 2015)
  • Time/Duration: 1:00pm ET/10:00am PT; One hour
  • Speakers: Kyle Christensen, VP Marketing, Invoca and Guest Speaker: Tina Moffett, Analyst, Forrester Research
  • Sponsored by: Invoca
 

Bridging the Great Divide: How Account-Based Marketing Increases Close Rates by More than 57%

(Aug 5, 2015)
  • Time/Duration: 2:00pm ET/11:00am PT; One hour
  • Speakers: John Dering, Director of Marketing Programs, Demandbase
  • Sponsored by: Demandbase
 

Archived eLearning Events

Creating a Mobile-Friendly Customer Journey

(Jul 14, 2015)
  • Duration: One hour
  • Speakers: Ben Kaplan, Director of Product Marketing, Mobile, Silverpop, an IBM Company; Teya Tuccio-Flick, Vice President, Marketing, Whereoware
  • Sponsored by: Silverpop, an IBM Company
 

How to Win with Advertising in the Mobile-First Era

(Jun 9, 2015)
  • Time/Duration: 2:00pm ET/11:00am PT; One hour
  • Speakers: Nate Young, Director, Business Development, Kenshoo; Kelly Wrather, Senior Manager, Content Marketing, Kenshoo
  • Sponsored by: Convirza
 

Webinar Highlight Reel: Building a Better Email

(May 13, 2015)
  • Speakers: Reggie Brady, President, Reggie Brady Marketing Solutions and Carolyn Goodman, President/Creative Director, Goodman Marketing Partners
  • Sponsored by: Dotmailer
 

4 Ways To Improve Consumer Trust Online Again

(May 6, 2015)
  • Time/Duration: 2:00pm ET/11:00am PT; One hour
  • Speakers: Andreas Baumhof, Chief Technology Officer, ThreatMetrix and Laura Guntren, Marketing Executive, Symantec
  • Sponsored by: Norton Shopping Guarantee
 

Building a Better Email: 5 Essential Tricks to Get Your Messages Delivered, Opened, Read and Clicked

(May 5, 2015)
  • Duration: One hour
  • Speakers: Reggie Brady, President, Reggie Brady Marketing Solutions; Carolyn Goodman, President/Creative Director, Goodman Marketing Partners
  • Sponsored by: Dotmailer
 

Free Webinar: Bringing Your Best Web and Store Features Together

(Apr 28, 2015)
  • Duration: One hour
  • Speakers: Glen Bradley, Managing Partner, The Retail ThinkTank and Steve Green, Product Evangelist, Vee24
  • Sponsored by: Vee24
 

Mapping Your Marketplace Moves

(Apr 22, 2015)
  • Duration: One hour
  • Speakers: Luke Evans, Manager, Marketplaces Services, ChannelAdvisor and Mackenzie Laney, Marketplaces Manager, Build.com
  • Sponsored by: ChannelAdvisor
 

How to Prove Your Marketing Works

(Apr 21, 2015)
  • Duration: One hour
  • Speakers: Chuck McLeester, Principal, Measured Marketing LLC
  • Sponsored by: Infogroup Media Solutions
 

The Marketing Tech Explosion – How to Manage and Structure for the Next Revolution

(Apr 7, 2015)
  • Duration: One hour
  • Speakers: Jeff Sierra, President/CMO, Mind Fuel
  • Sponsored by: LogMyCalls
 

How Growth Hacking Can Increase Revenues by more than $1M/month!

(Mar 25, 2015)
  • Duration: One hour
  • Speakers: Chris Goward, Founder, WiderFunnel; Leslie Hahn, Senior e-Commerce Strategist, MarketLive
  • Sponsored by: MarketLive
 

The 2015 Mobile Opportunity: How Brands Are Shifting Their M-Commerce Strategies

(Feb 25, 2015)
  • Duration: One hour
  • Speakers: Ingrid Pinheiro, Marketing Director, Jumio and Alyssa Merritt, Head of Strategy, Urban Airship
  • Sponsored by: Jumio
 

7 Key Marketing Trends for 2015

(Jan 27, 2015)
  • Duration: One hour
  • Speakers: Laurie Hood, Vice President of Product Marketing, Silverpop, an IBM Company
  • Sponsored by: Silverpop, an IBM Company
 

Using Context to Avoid Creepy: Leveraging Relevant Content to Build Brand Trust

(Jan 14, 2015)
  • Duration: One hour
  • Speakers: Derek Martin, Director of CRM, US Direct Business, MetLife
  • Sponsored by: Act-On Software
 

Marketing 2015: Emerging trends, tips and tactics that will win the year for your team

(Dec 9, 2014)
  • Duration: One hour
  • Speakers: Tim McMullen, Executive Creative Director, redpepper; Debbie Qaqish, Principal & Chief Strategy Officer, The Pedowitz Group; Jon Miller, VP of Marketing and Co-founder, Marketo; and Lois Brayfield, President & Chief Creative Officer, J. Schmid & Assoc.
  • Sponsored by: Marketo
 

Webinar Express: The 3 Keys to Marketing Transformation

(Nov 17, 2014)
  • Duration: 20 minutes
  • Speakers: Jason Rushforth, Vice President – Industry Solutions/Emerging Channels & NA Enterprise Sales, Oracle/Eloqua; Peter Chase, Founder, Executive Vice President, Business Development, Scribe
  • Sponsored by: Scribe Software
 

Content: Email Marketing’s “Secret Sauce” (2014 All About eMail Virtual Conference Session)

(Nov 13, 2014)
  • Duration: 30 Minutes
  • Speakers: Bob Bly, Copywriter/Internet Marketing Strategist
 

Dodging the Spam Cops: Spam Standards, Enforcement and Legal Requirements in the US and Abroad Especially Canada (2014 All About eMail Virtual Conference Session)

(Nov 13, 2014)
  • Duration: 30 Minutes
  • Speakers: Cyndie Shaffstall, Founder, Spider Trainers
  • Sponsored by: Email Append
 

How to Garner Leads and Customers With Email Acquisition (2014 All About eMail Virtual Conference Session)

(Nov 13, 2014)
  • Duration: 30 Minutes
  • Speakers: Liz Ryan, President, Relish Tray Media
  • Sponsored by: InfoGroup Media Solutions
 

Opening Keynote: The Next Frontier of Email Marketing (2014 All About eMail Virtual Conference Session)

(Nov 13, 2014)
  • Duration: 45 minutes
  • Speakers: Shar Van Boskirk, VP, Principal Analyst serving Marketing Leadership Professionals, Forrester Research
  • Sponsored by: Act-On Software
 

Closing Keynote: 5 Essential Marketing Automation Steps for Success (2014 All About eMail Virtual Conference Session)

(Nov 13, 2014)
  • Duration: One hour
  • Speakers: Karen Furlotte, Director of Client Success, RA Revenue Automation Inc.; Peter Hrabinsky, VP of Marketing, RA Revenue Automation Inc.; Tim Curtis, Data-driven CRM & Marketing Executive & DMA Certified Professional Marketer™, Jack Stack BBQ
 

Under-mailing? Over-mailing? A Frank Discussion on Email Frequency, Cadence and ROI (2014 All About eMail Virtual Conference Session)

(Nov 13, 2014)
  • Duration: 30 min
  • Speakers: Jeanne Jennings, Consultant/Email Marketing Strategy
 

Perfecting Your From Lines, Subject Lines and Pre-Header Text (2014 All About eMail Virtual Conference Session)

(Nov 13, 2014)
  • Duration: 45 min
  • Speakers: Pat Friesen, Copywriter/Content Developer, Author of The Cross-Channel Copywriting Handbook
 

Email in a Smartphone World (2014 All About eMail Virtual Conference Session)

(Nov 13, 2014)
  • Duration: 30 min
  • Speakers: Jessica Higgins, VP, Creative Director, BrightWave
 

Search and Success: How to Make Your Website, Content and SEO Pay Off

(Nov 11, 2014)
  • Duration: One hour
  • Speakers: Michael Hackmer, Founder/CEO, Social Web Tactics
  • Sponsored by: LogMyCalls
 

Print Less, Make More: How to save a lot of money and dramatically increase marketing ROI by printing smarter

(Oct 22, 2014)
  • Duration: One hour
  • Speakers: Geoff Wolf, EVP Marketing & Strategy, J.Schmid and Jeremy Suratt, Sr. Solution Marketing Manager, Iron Mountain
  • Sponsored by: Iron Mountain
 

The 5 Steps to Profit with Google AdWords

(Sep 16, 2014)
  • Duration: One hour
  • Speakers: Phil Frost, Founder/COO, Main Street ROI
  • Sponsored by: LogMyCalls
 

Converting Website Visitors to Sales Opportunities

(Sep 10, 2014)
  • Duration: One hour
  • Speakers: Janelle Johnson, Director, Demand Gen Marketing, Act-On Software, Inc. and Monica Mayk, Marketing Director, Market Connections
  • Sponsored by: Act-On Software
 

Spanning the Globe with Google

(Aug 19, 2014)
  • Duration: One hour
  • Speakers: Matthew Capala, Founder, SearchDecoder; Nataly Kelly, VP of Marketing, Smartling
  • Sponsored by: Smartling
 

Adopting Customer Obsessed Campaign Management Solutions

(Jul 24, 2014)
  • Duration: One hour
  • Speakers: Jason McNellis, Senior Analyst, Customer Insights, Forrester Research Inc. and George Corugedo, Co-founder & CTO, RedPoint Global
  • Sponsored by: RedPoint Global Inc.
 

Webinar Express: Web 4.0 – Creating a Highly Personalized Digital Experience

(Jul 21, 2014)
  • Duration: 20 minutes
  • Speakers: Melinda Cormier, Demand Generation Manager, Ektron; Nate Treloar, Senior VP of Knowledge Services, Ektron
  • Sponsored by: Ektron
 

Webinar Express: Web 4.0 – From Demographics to Behavioral Targeting

(Jul 14, 2014)
  • Duration: 20 minutes
  • Speakers: Megan Menesale, Senior Product Marketing Manager, Ektron; Nate Treloar, Senior VP of Knowledge Services, Ektron
  • Sponsored by: Ektron
 

Webinar Express: Web 4.0 – The Future of Personalization

(Jul 7, 2014)
  • Duration: 20 minutes
  • Speakers: Sean Howe, Inbound Marketing Specialist; Nate Treloar, Senior VP of Knowledge Services, Ektron
  • Sponsored by: Ektron
 

Bottoms Up Marketing: The secret to higher ROI may be to start at the bottom

(Jun 24, 2014)
  • Duration: One hour
  • Speakers: Cyndie Shaffstall, Founder and CEM, Spider Trainers
  • Sponsored by: LogMyCalls
 

Webinar Express: Integration Ignites Inbound Leads for Marketing & Sales

(Jun 23, 2014)
  • Duration: 20 minutes
  • Speakers: Arjun Moorthy, VP Business Development & Partner Products, Hubspot; Peter Chase, Founder, Executive Vice President, Business Development, Scribe
  • Sponsored by: Scribe Software
 

The Best Outbound Lead Generation Strategies: Tips and tools to drive more leads and better leads

(May 13, 2014)
  • Duration: One hour
  • Speakers: Ted Grigg, Direct Marketing Consultant and Strategist, DMCG and Cyndie Shaffstall, Founder and CEM, Spider Trainers
  • Sponsored by: LogMyCalls
 

How to Make Your Customers Fall in Love With Self-Service

(May 7, 2014)
  • Duration: One hour
  • Speakers: John Lawson, CEO, ColderICE Media & Author of Kick Ass Social Commerce for E-preneurs; Mark Dawson, Customer Experience Administrator, Thomas Cook
  • Sponsored by: Nanorep
 

Getting Ahead in a Customer-Driven World

(Apr 16, 2014)
  • Duration: One hour
  • Speakers: Dave Walters, Product Strategist, Silverpop
  • Sponsored by: Silverpop
 

Next-Level Content Marketing

(Mar 25, 2014)
  • Duration: One hour
  • Speakers: Bob Bly, Copywriter/Internet Marketing Strategist; Mark Bornstein, Senior Director of Content Marketing, ON24, Inc.
  • Sponsored by: ON24
 

Turning Browsers into Buyers: How to optimize the eCommerce experience

(Mar 19, 2014)
  • Duration: One hour
  • Speakers: Sucharita Mulpuru, Vice President, Principal Analyst, Forrester; Tom Smith, Product Marketing, SDL
  • Sponsored by: SDL
 

Direct Marketing Day @ Your Desk Virtual Conference & Expo 2014

(Mar 13, 2014)
  • Sponsored by: Act-On Software | Marketo | Modern Postcard | AtTask, Inc. | ON24 | and more!
 

Webinar Express: Website Analytics that Actually Matter

(Mar 7, 2014)
  • Duration: 20 minutes
  • Speakers: Bob Canaway, VP Marketing, Ektron; Jim Carney, Content Marketing Manager, Ektron
  • Sponsored by: Ektron
 

Augmented Reality 101: Making 1-to-1 Marketing Leap Off the Page

(Mar 6, 2014)
  • Duration: One hour
  • Speakers: M.J. Anderson, Founding Partner and Executive VP of Creative Services, Trekk and Sheloo Koul, Product Manager – Digital Solutions - Mobile, UX, Cloud, Standard Register
  • Sponsored by: Standard Register
 

Winning and Keeping Customers With Stellar Customer Service

(Mar 5, 2014)
  • Duration: One hour
  • Speakers: Jeannie Walters, Chief Customer Experience Investigator™ and CEO/Founder, 360Connext and Richard Wagener, Director of Web Services, CabinetParts.com
  • Sponsored by: nanoRep
 

Webinar Express: How to Create the Best Landing Pages Ever

(Feb 28, 2014)
  • Duration: 20 minutes
  • Speakers: Bob Canaway, VP Marketing, Ektron; Melinda Cormier, Demand Generation Manager, Ektron
  • Sponsored by: Ektron
 

Free Webinar: How to Use Big Data to Increase Revenues and Capture New Customers

(Feb 20, 2014)
  • Duration: One hour
  • Speakers: Michael Becker, Head of Market Development, North America, Somo and Mary Jo Yafchak, VP of Product Development, Infutor
  • Sponsored by: Infutor
 

Webinar Express: Lead Nurturing Is More Than Just Email

(Feb 19, 2014)
  • Duration: 20 minutes
  • Speakers: Bob Canaway, VP Marketing, Ektron; Megan Menesale, Product Marketing Manager, Ektron
  • Sponsored by: Ektron
 

Free Webinar: How to Prevent a Massive Data Breach Disaster

(Feb 13, 2014)
  • Duration: One hour
  • Speakers: Craig Spiezle, Executive Director, Founder & President, Online Trust Alliance; Christopher Strand, PCIP, Security Compliance Practice Director, Bit9
  • Sponsored by: Bit9
 

The New Google: How to Keep Your Pages on Top of Search Results in 2014

(Feb 12, 2014)
  • Duration: One hour
  • Speakers: Martin Laetsch, Director of Online Marketing, Act-Software and Kevin Lee, CEO, Didit
  • Sponsored by: Act-On Software
 

Copy Starters: 48 great ideas for letter and email openers

(Jan 14, 2014)
  • Duration: One hour
  • Speakers: Pat Friesen, Copywriter/Content Developer, Author of The Cross-Channel Copywriting Handbook
  • Sponsored by: Act-On Software
 

Closing Keynote: Mobile Email Marketing Best Practices (2013 All About eMail Virtual Conference session)

(Nov 14, 2013)
  • Duration: One hour
  • Speakers: Jay Juhn, VP of Strategic Services, BrightWave Marketing
  • Sponsored by: Thawte
 

Ways to Leverage Data for a More Effective Email Program (2013 All About eMail Virtual Conference session)

(Nov 14, 2013)
  • Duration: 30 minutes
  • Speakers: Dwight Sholes, Sr. Director, Cross Channel Innovation, Travel Impressions Ltd.
  • Sponsored by: IfByPhone
 

Midday Keynote: Email is Dying ... Right? Five New Email Technologies That Will Help You Increase Revenue (2013 All About eMail Virtual Conference session)

(Nov 14, 2013)
  • Duration: 45 minutes
  • Speakers: Andrew Kordek, Chief Strategist, Co-Founder, Trendline Interactive
  • Sponsored by: Bronto
 

How to Use Email to Create Loyal Customers (2013 All About eMail Virtual Conference session)

(Nov 14, 2013)
  • Duration: 30 Minutes
  • Speakers: Liz Ryan, President and Founder, Relish Tray Media
  • Sponsored by: Email Append
 

Getting Creative with Email and Social (2013 All About eMail Virtual Conference session)

(Nov 14, 2013)
  • Duration: 30 min
  • Speakers: Reggie Brady, President, Reggie Brady Marketing Solutions
  • Sponsored by: Act-On Software
 

Which Test Won: Tracking Email Subject Line Success (2013 All About eMail Virtual Conference session)

(Nov 14, 2013)
  • Duration: 30 min
  • Speakers: Justin Rondeau, Chief Evangelist, Which Test Won
 

Pros and Cons of Email Acquisition Tactics (2013 All About eMail Virtual Conference session)

(Nov 14, 2013)
  • Duration: 30 min
  • Speakers: Ryan Bonifacino, VP, Digital Strategy, Alex & Ani; Jacquelyn Wosilius, Associate Director of Strategy, Wunderman; George DiGuido, Head of Email Marketing, Airbnb; Jim Eschenberg, Director of Development, Home Repairs Ministry
 

Opening Keynote: Relevancy in the Age of Promotion Tabs: How Changes to the Email Marketing Landscape Will Affect Email Marketers (2013 All About eMail Virtual Conference session)

(Nov 14, 2013)
  • Duration: 45 min
  • Speakers: Loren McDonald, Vice President of Industry Relations, Silverpop; Sal Tripi, Assistant Vice President, Digital Operations and Compliance, Publishers Clearing House; Joanna Roberts, Account Director, NA Channels, Return Path
  • Sponsored by: Admail.net